You’re more than a job title, and your brand, your voice, and your visibility should reflect that. I work with founders and senior leaders who are building an authentic personal brand and need to demonstrate authority and influence in their industry.
Your voice is your greatest asset. Let’s make sure the right people hear it.
For years, I followed that classic climb: from entry-level assistant to Brand Vice President at iconic American fashion companies.
I was living the dream career I’d carefully built. My job was such a huge piece of how I saw myself, and when I lost it during the pandemic, it felt like a big part of me was gone, too.
LinkedIn changed that through connection, community, and the courage to show up and use my voice.
When you’re ready to step into thought leadership, I'll help you tell your story with clarity, confidence, and intention.
Because when you show up with a strong brand and a clear voice, you become unforgettable.
Your personal brand isn’t a side project.
It’s a very necessary business asset.
Today, I work with professionals, founders, and business owners to help them build a powerful presence on LinkedIn and beyond.
Books
I’ve co-authored two books that explore resilience, leadership, and the inner work that shapes how we show up.
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You worked hard to build your career. You followed the rules, put in the hours, and climbed the ladder, only to find yourself stuck, undervalued, or unsure of what’s next.
Maybe you’re watching others get promoted while you’re passed over. Maybe layoffs are making you question your security. Or maybe you’re just tired of playing by rules that no longer work.
The corporate world has changed. Career resilience is no longer optional.
Your Career Resilience Blueprint is your roadmap to taking back control.
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Letters to Lilly (Lessons in Leadership & Loving Yourself) sits at the intersection of leadership and personal development. An anthology of letters to a younger self collected from around the world, these letters share poignant memories and lessons that will inspire readers of all ages and backgrounds. This book aims to spread the message that so many of us share the same struggles, challenges, and opportunities regardless of where we sit in the world.
We are all stronger and more resilient than we realize, and that inner fortitude is something that will carry us through difficult times. The idea of loving yourself is too often overlooked; we can be our own harshest critic when we should be our own greatest ally.
And most importantly, it is meant to serve as a reminder that "you are not alone."
Buy now →
Kind Words
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John Lindsey, Vice President of Sales
I have only been on LinkedIn for a couple of years, so I'm a newbie!! But I very quickly became a member of Melissa's group and within her community, I learned how LinkedIn could be one of the most amazing networking tools available!
Melissa has shown myself and everyone in her community how to create impactful, meaningful relationships with people all over the world. Her desire to help people comes through in everything she does and there is no one out here more authentic and caring than Melissa!
There is no way in less than 3,000 words that I can sum up what she means to those who follow her, however, I can say that I have learned sooooo much LinkedIn strategy from her over the past two years and I would attribute much of the strategy I've used to build my personal brand to her teachings.
Melissa has a gift of "humanizing" everything she does on LinkedIn....and today, in a world where we are bombarded by AI and tech at every corner and in every post it seems, she has a way of creating a brand that builds trust and a human level as she keeps it personal with every interaction.
She has a gift of helping others do the same and as I sat in on one of her webinars yesterday...it was just so apparent that she makes everyone she interacts with feel like they are the most important person in the world! That's an amazing gift that you just don't see in our fast paced society!
If I were looking for someone to help me not only learn the ins-and-outs of LinkedIn and how to navigate and leverage the tool, but how to create an authentic brand that showcases who I want the world to see...I would absolutely reach out to Melissa as she is a master at helping other find their LinkedIn Soul!!!
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Amy P. WIlkins - Executive Leadership & High-Performance Coach
Working with Melissa has been one of the most catalytic decisions I’ve made for my visibility and impact as a new solopreneur. She is a brilliant LinkedIn strategist who not only assessed my profile with a sharp, strategic eye but also helped me get out of my own way and get busy on the platform in a way that felt aligned and sustainable.
Her recommendations were spot-on, actionable, and rooted in a deep understanding of how the platform actually works. But the real magic? Her supportive nudge that encouraged me to consistently show up — posting, commenting, engaging — in ways that expanded my reach and helped me elevate my voice in a time when it mattered most.
Without her, I wouldn’t have taken the steps that ultimately led to launching my podcast. She was the one who helped me see what was possible when I chose to step forward and be visible with my company, Choose Awe LLC.
I continue to follow her for every platform shift and best practice update because she is always ahead of the curve. She makes LinkedIn feel accessible, strategic, and even fun — which is not something I ever expected to say.
If you want to jump-start your influence, strengthen your presence, and truly leverage LinkedIn as a leadership platform, hire her. Everyone would benefit from having her in their corner.
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Alissa Randall, Professional Headshot and Brand Photographer
Working with Melissa is an experience I recommend to anyone who wants to feel more confident, clear, and genuinely seen in their professional story. She has an incredible gift for taking what feels complicated or overwhelming, especially when it comes to showing up on LinkedIn and turning it into something simple, achievable, and uniquely yours.
What impresses me most is her blend of warmth and strategy. She listens deeply, gets to the heart of who you are, and then helps you communicate that in a way that feels natural and honest. There’s no pretending, no manufacturing, just honest amplification of your voice and your strengths.
Melissa has built a powerful presence on LinkedIn, and she brings that same energy and insight to the people she supports. Her guidance is thoughtful, actionable, and full of heart. Whether someone is pivoting careers, rebuilding confidence, or ready to elevate their personal brand, Melissa knows exactly how to meet them where they are and move them forward.
I’m truly grateful for the impact she makes. Anyone lucky enough to work with her will walk away feeling more grounded, more empowered, and more aligned in how they show up in the world. -
Ann W. Elliott Supply Chain CEO turned Leadership Coach & Strategist
Melissa Cohen has singlehandedly changed my perspective on the value of LinkedIn. She is a super helpful resource and a wizard of tactical advice about the platform and Premium features.
Melissa helped me increase visibility and solidify my positioning as
- a seasoned Leadership Coach,
- best-selling author and
- an Intuitive utilizing unique and unconventional capabilities.
Her opinions, ideas and the lens through which she sees the platform were truly valuable.
If you follow her, you already know she “walks her talk” - leading by example with her own posts and content. For a resource who is both pragmatic AND fun to work with, I highly recommend Melissa.
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Dawn E. LaDuke, Vice President Finance
I had the absolute pleasure of hosting Melissa as a guest speaker at one of our recent Finance Executive Network Group (FENG) chapter events, and she was phenomenal. As a LinkedIn strategist and personal brand coach, Melissa brought not only expertise but also incredible energy and clarity to the conversation around building community on LinkedIn.
The event was one of our most successful of the year and that’s no exaggeration! The feedback from attendees was overwhelmingly positive, with many sharing how valuable and actionable her insights were. From thought leadership to personal branding to authentic community building, Melissa delivered tremendous value at every turn.
If you're looking for a speaker, strategist, or coach who truly gets the power of personal branding on LinkedIn and knows how to help others show up with purpose and authenticity I highly recommend Melissa!
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Donnie Boivin, CEO of Success Champions Networking and Founder of the Badass Business Summit.
Melissa Cohen spoke at this year’s Badass Business Summit as part of our LinkedIn panel. I reached out to some top influencers I’ve connected with over the past year, and Melissa graciously agreed to join us.
Her insights and wisdom were incredible, and the way she engaged with the audience was truly special. I knew from her posts and content that she was remarkable, but seeing her pour into the crowd firsthand was one of the coolest experiences I’ve had. If you’re looking for someone who can teach LinkedIn and personal branding in a powerful way, Melissa Cohen is your go-to.
Melissa, thank you from the bottom of my heart for showing up with such energy and passion. I truly appreciate everything you did for us.
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Amber Brown - Healthcare Executive
I connected with Melissa through the DIY Network and was immediately struck by the depth of her insight and the clarity of her guidance. I went in expecting practical tips. I walked away with a sharper understanding of what my brand needed to evolve and how to elevate it with intention.
Melissa brings an extensive perspective that is rare. She sees both the strategic foundation and the human side of brand building, and she helps you unlock both. What stood out most was her genuine desire to help others succeed and the way she creates a real sense of community around her work. It never feels transactional. It feels like someone who is truly invested in your growth.
If you want thoughtful perspective, smart direction, and someone who will help you grow with purpose, Melissa is the person you want in your corner. I am grateful we connected and happy to be continually working with her.
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Charlene Harrison, Vice President of Revenue Operations
Looking to build my LinkedIn engagement I found Melissa and the experience has been transformative!
She has an incredible gift for helping people uncover and speak in their authentic voice. Melissa blends deep expertise in personal branding with a true talent for listening. What impressed me most is her ability to strike the perfect balance between strategic positioning and genuine authenticity. With her guidance I have been able to present myself with clarity and confidence while 100% being me.
Melissa is more than a brand professional; she’s a thought/accountability partner, a motivator, and a guide who cares deeply about people.
If you are looking for someone to help amplify your presence, boost your confidence, and make social media less scary, while helping you build a brand that resonates, I recommend you connect with Melissa.
